Bloomingdale’s
During my time at Bloomingdale’s I worked on weekly site refreshes, email marketing and designing digital lookbooks and editorial experiences.
Project Scope: Email Design, Web Design, Digital Design, Print Design
Fall Home Fashion Interactive Editorial
This editorial page focuses on the trends in home fashion for that season. It was formatted as a shop-able lookbook, with each tab focusing on a different trend.
Weekly HP Refreshes
Depending on that week's promotions or spotlighted designer, I would design the HP accordingly. I had a lot of freedom with typography and layout so the style would vary week to week.
Editorial Emails
With these emails I had a lot fun experimenting with fresh ways to market each week's collections.
Full Page Newspaper Ads
Full page holiday ads in the New York Times.
